SkoolLive is partnered with the Kids’ Choice Awards!

We are excited to announce that SkoolLive is partnered with Nickelodeon yet again on the Kid’s Choice Awards!! Tune in on March 24th, 2018 to watch John Cena as the host for the second year in a row. Go check out all the slime at http://kca.nick.tv/ now!

 

SkoolLive’s Eco Friendly Solution

Schools across the country, from elementary to high school, keep students informed by using bulletin boards. Traditional bulletin boards convey information through tacked up pieces of paper, which feature everything from motivation quotes and school updates, to local coupons and promotions. Schools make them as visually appealing as possible, which requires significant amounts of time and effort from the staff. Paper is the primary material utilized on bulletin boards, which in turn leads to tremendous amounts of waste. Through all the time, effort, and waste, there is still no guarantee students will remember the information it offers, or even stop to look at it.

According to teachers across North America, nearly 34 billion sheets of paper are used in schools each year, and accounts for about 23.5% of all school waste. It is estimated approximately 168,420,000 tons of paper have been produced in the world so far this year, and is rapidly increasing. Meaning “we use more than two pieces of paper for everyone on Earth every single hour” (TheWorldCounts).

Gen Z is far more visually stimulated than older generations. With the presence of smartphones in their everyday lives, something as static as a flyer pinned on a board is unlikely to catch their attention. SkoolLive offers an alternative way to communicate. Traditional bulletin boards are wasteful and ineffective. SkoolLive kiosks act as innovative and interactive versions of their conventional counterparts. They are essentially digital bulletin boards, that allow for schools to display updates, announcements, and other information in a way that is familiar to kids and teens, which creates a more powerful and lasting impact on their memory. Additionally, the kiosks eliminate the need for a notable portion of paper waste in schools.

Paper waste is astronomical in the United States, with a large portion coming from schools nationwide. Schools across America have joined SkoolLive in our mission to cut back on this waste, and eventually eliminate it.

Happy Earth Day!pexels-photo-255441.jpeg

AllThingsGenZ

Social Media Impact on Gen Z

In this day and age, social media dominates. From YouTube and SnapChat videos, to Instagram pictures and Twitter posts, the Internet has it all. Because it has so much to offer, it is no wonder Gen Z, comprised of those born after 1995, is so attached to their phones. The moment anything occurs, it is immediately available through the various online channels.

However, social media is predominantly used as an outlet for self-expression and because of this, Gen Z is faced with more information and societal pressures than any previous generation. The members of this highly scrutinizedgeneration feel the need to be the best, to have the best clothes, to have the best or most fun life, to be the most attractive, etc. Kids and teenagers are constantly checking social media and comparing themselves to their peers. According to SkoolLive, any one member of Gen Z burns through approximately 68 videosa day between YouTube, SnapChat, Instagram, and Twitter. Studies have also revealed that the majority of Gen Z teens don’t need to know someone personally, or even see them in person, to feel a connection with them.

American young people rely on social media to tell them what is cool and trendy, which opens a new opportunity for companies. Most,if not all, major corporations, particularly retailers, utilize social media for advertising purposes. For example, Forever21, a massive “fast fashion” retailer, has an Instagram account with 14.5 million followers. They simply have to post a picture, and instantly reach an audience of millions of people. Occasionally they will post a picture of a follower/customer on their page, which in turn prompts individuals to buy their clothes in hopes of being featured. Many Gen Z teens aspire to become social media Influencers, and being promoted by such a well-known brand would jump start the journey to Instagram fame.

Social media is a major driving force, with massive influence and reach. Platforms such as Instagram, SnapChat, YouTube, and Twitter provide corporations with instant access to huge audiences. Gen Z, while not the only age group utilizing social media, is particularly targeted by retailers, due to the fact that they make up 26% of the American population today.

 

AllThingsGenZpexels-photo-607812.jpeg

SkoolLive is proud to once again partner with DoSomething.org!

DoSomething.org is a, 5.7 million member, global non-profit organization with the goal of motivating young people to make positive change both online and offline through campaigns that make an impact. 

Through DoSomething.org campaigns, they have sent 148,645 cards to Military Service Members to show gratitude and help service members feel connected to home, clothed half of America’s teens in homeless shelters, and cleaned up 3.7 million cigarette butts.

SkoolLive was proud to once again partner with DoSomething.org and their “Feeding Better Futures” campaign. We were able to bring awareness that today 1 in 8 people on earth struggles with hunger, including 13 million kids and teenagers in America.  So thousands of young people came up with solutions with our food system addressing issues like food waste, hunger relief, access to healthy food (food deserts), and sustainable agriculture.

SkoolLive’s partner, Storm Baseball talks about their positive experience!

“Working with Skool Live has allowed our brand to activate with a new customer base in a dynamic and memorable way.  The high quality display that each kiosk delivers has benefited all of our digital marketing campaign initiatives greatly and will continue to do so.”
-Storm Baseball – San Diego Padres, Class A

Great Oak High School: Pleased with the new source of revenue from SkoolLive

We work with so many great schools around the U.S. and it is nice to hear what they have to say about us!

“We’ve have had the wonderful opportunity of having the Skoollive Kiosks on our campus. It has allowed us to increase our advertising capabilities for school events.  All ads from Skoollive have been appropriate. They have sought approval prior to posting any new ads.  Nothing is even close to being questionable.  We have had things such as advertisements for prom to food for a professional baseball game. We recently were presented with our check and were pleased with the new source of revenue.  The best part is that I did not have to do anything. The kiosks have been a blessing to us and we have had nothing but great service from Skoollive.  We are very pleased and look forward to a long term relationship.”

-Great Oak High School

Top Hat had great success advertising with SkoolLive!

Top Hat Formal Wear, located in Tucson, AZ, is a family-owned business that offers men’s suits, tuxedo rentals, and accessories. They recognized all of the foot traffic SkoolLive’s kiosks drove to their business!
“We had tremendous success in reaching new customers from new markets.
The advertising to Mountain View High School was particularly successful even though the school is over 20 miles away from our store!
The prom students that I spoke with from Mountain Veiw HS had never heard of us until they saw our ad on Skool Live and decided to call the business and ask about prices.  They liked the customer service and the lower prices compared to other rental options in their area, so they came to us.  They also referred their fellow students and friends.
Upon returning their tuxedos, the underclassmen said they will be back next year.
As a small business, you have a very limited budget to advertise, so you need to make every dollar count.  The cost benefit of Skool Live is very good.  I intend to advertise again next year.  If you can add more of the Tucson High Schools to your list…..so much the better.”
-Top Hat Formal Wear