Kiosk

SkoolLive: School Advocate

Marketing is an ever-changing entity in the commercial and retail worlds. Companies are always finding new methods of spreading brand awareness and advertising. Accessing the target audience is one of the main concerns in marketing. The school-aged population, which today is comprised of Gen Z, is one of the largest and most actively targeted demographics in retail. Many brands targeting this age group will utilize a presence on school campuses nationwide.

Many large corporations are currently present on school campuses, of all grade levels, all across the country. These brands admit that school advertising, or having a presence in schools, is crucial to their business. Several have stated to SkoolLive they rely on Gen Z students for the future of their brands, but are unwilling to pay for the access to them. Companies like these often have upwards of several billion dollars in revenue and refuse to put any of this money into furthering the education and well-being of those they say are necessary to their marketing and advertising efforts.

SkoolLive is an advocate for schools. Brands partner with SkoolLive, enabling them to negotiate reasonable deals with schools. SkoolLive’s main objective is to ensure schools receive a fair compensation for allowing these brands onto their campuses. SkoolLivewants to protect their schools, and educate those that are not.

Every campus has worth. Each one is incredibly valuable. Do not let brands take advantage of schools any longer. Let SkoolLive fight for your school.

 

AllThingsGenZ

Who Is SkoolLive?

Connecting with the youth of today, “Gen Z”, can be very difficult. With so much information at their fingertips, it can be a challenge to communicate, or even to get them to look up from their screens. At SkoolLive, we have found a way to help bridge that gap between schools and students. By installing large digital kiosks, at no cost to schools, we create channels of communication that allow the staff to reach the students in a way that is appealing and familiar – digitally. These kiosks look, and act, like giant iPhones, a platform Gen Z can understand.

Our kiosks function as digital and interactive bulletin boards. With different formats for the different age groups, elementary/middle school, and high school, we truly cater to all audiences. The younger age group model is slightly simpler, and more intuitive, specifically designed with this age group in mind. This version includes coloring and trivia games to engage students, as well as providing the perfect venue for announcements from the school.

 High school students have different interests than elementary-to-middle school-aged students. Therefore, their kiosks are different and more complex. SkoolLive’s high school kiosks include the school’s Twitter feed for students to scroll through, a job board for local businesses to post on, and even a deals section for teens to find coupons for local retailers and restaurants.

We cut back on the waste of paper by eliminating the need for flyers and traditional bulletin boards and allow for immediate messaging, not needing to wait for the copier in the staff room to be free for printing a bunch of flyers. On top of installing these amazing kiosks at no cost to schools, SkoolLive shares a portion of our revenue with the campuses that choose to utilize our services. Using our kiosks is a win-win for everyone involved.

 

AllThingsGenZ

SkoolLive Gives Gen Z A Voice

Millennials, who are predominantly liberal-minded, are often credited as being the biggest catalysts for social change. More than 50% of Millennials are self-identified activists, and see making a difference as personally gratifying. Gen Z, even though it’s oldest members are only in college, is prepared to overthrow their Millennial counterparts, and take over that title. The past few years in America have been filled with unrest and controversy. All the recent turmoil has bred a far more socially-aware and activism driven generation than any before.

Over the years, Millennials have consistently expressed concern for the environment and the well-being of the planet. Unlike Millennials, however, the environment is not one of Gen Z’s main concerns. Members of Gen Z have expressed to SkoolLive they are more concerned with their education, both foreign and domestic terrorism, unemployment, a global financial crisis, and racism and prejudices.

Gen Z does not simply complain about the issues facing America today; it is a group that acts. In the last year, 23% of Gen Zers reported boycotting an activity or brand, and 37% donated either time or money to a worthy cause. The overwhelming majority, 85%, believes brands and companies have an obligation to help solve social problems. When a brand supports a cause deemed significant by Gen Z or a company is socially responsible, Gen Zers are exponentially more likely to trust the brand and purchase their products.

Millennials normalized change-making behaviors, but Gen Z is beginning to take that mindset to new heights. Participating in activism is part of the Gen Z identity, and caring about social issues is simply expected. SkoolLive gives Gen Z students a platform to express themselves and their opinions in front of their peers nationwide. Young Americans are tired of witnessing struggle and injustice across the country. They are on a mission to make a difference, they fear nothing when it comes to making positive social changes, and are utilizing SkoolLive kiosks to do it.

 

SkoolLive: Your Fundraising Destination

Raising money is never an easy task. Asking for donations is not always the most productive method, while putting on fundraisers requires massive amounts of work. Neither of these methods have a guarantee for success, or even breaking even. Unfortunately, many schools today do not have the budget to adequately provide all supplies necessary, meaning they rely heavily on donations and fundraising to pay for all the things classrooms need. Tim Tahti, the ASB advisor and a teacher at Warm Springs Middle School in Murrieta, California, told SkoolLive he spends hundreds of dollars per year on tape alone. Tahti was referring to the cost of the supplies needed simply to create bulletin boards across Warm Springs’ campus. Hundreds of dollars per school year, wasted.

SkoolLive helps cut down these costs, and enables schools to maximize their fundraising. By providing trademarked kiosks at no cost, SkoolLive allows schools to not only communicate with their Gen Z students more effectively, but to fundraise more successfully as well. When a school partners with SkoolLive, they are able to leverage the local and national brand partnerships, such as Nintendo and the NFL, SkoolLive has. These brands pay to be sponsors, and are featured on SkoolLive kiosks. National brand sponsors are featured on kiosks across the country, while the local brands are featured only where they are relevant. Not only are these ads far more engaging than traditional, static ads, they are “eco-friendly”, and save schools money on supplies. On top of receiving the kiosks at no cost and gaining access to a network of sponsors, SkoolLive schools are given a SkoolLive Advocate, who works personally with the schools and the brands, who speaks on the schools’ behalf, and ensures all parties are happy.

Schools across the country are able to maximize fundraising and revenue generation by utilizing the tools and relationships SkoolLive provides. No longer do schools need to waste hundreds of dollars per year, and massive amounts of paper on fundraising efforts. Fundraising with SkoolLive is free, engaging, and effective.

 

AllThingsGenZ

SkoolLive’s partner, Storm Baseball talks about their positive experience!

“Working with Skool Live has allowed our brand to activate with a new customer base in a dynamic and memorable way.  The high quality display that each kiosk delivers has benefited all of our digital marketing campaign initiatives greatly and will continue to do so.”
-Storm Baseball – San Diego Padres, Class A

Great Oak High School: Pleased with the new source of revenue from SkoolLive

We work with so many great schools around the U.S. and it is nice to hear what they have to say about us!

“We’ve have had the wonderful opportunity of having the Skoollive Kiosks on our campus. It has allowed us to increase our advertising capabilities for school events.  All ads from Skoollive have been appropriate. They have sought approval prior to posting any new ads.  Nothing is even close to being questionable.  We have had things such as advertisements for prom to food for a professional baseball game. We recently were presented with our check and were pleased with the new source of revenue.  The best part is that I did not have to do anything. The kiosks have been a blessing to us and we have had nothing but great service from Skoollive.  We are very pleased and look forward to a long term relationship.”

-Great Oak High School

Top Hat had great success advertising with SkoolLive!

Top Hat Formal Wear, located in Tucson, AZ, is a family-owned business that offers men’s suits, tuxedo rentals, and accessories. They recognized all of the foot traffic SkoolLive’s kiosks drove to their business!
“We had tremendous success in reaching new customers from new markets.
The advertising to Mountain View High School was particularly successful even though the school is over 20 miles away from our store!
The prom students that I spoke with from Mountain Veiw HS had never heard of us until they saw our ad on Skool Live and decided to call the business and ask about prices.  They liked the customer service and the lower prices compared to other rental options in their area, so they came to us.  They also referred their fellow students and friends.
Upon returning their tuxedos, the underclassmen said they will be back next year.
As a small business, you have a very limited budget to advertise, so you need to make every dollar count.  The cost benefit of Skool Live is very good.  I intend to advertise again next year.  If you can add more of the Tucson High Schools to your list…..so much the better.”
-Top Hat Formal Wear